Edda Denim
Design | Identity and Branding
Edda Denim is a company that specialises in creating hydrophobic wear, specifically jeans, for both casual and formal needs, making them perfect for work and play.
This denim repulses water, keeping your legs dry at all times, suitable for trekking outdoors or for spills at dinner time.
The branding for Edda Denim is inspired by Scandinavian iconography, harmonising a rustic feel and ecologically friendly products with modern design aspects to create a unique identity.